The Advanta Life of Balance Platinum Card is designed for business people who are looking for a credit card that offers flexible cash back rewards as a way to maximize their business spending. Card holders earn bonus cash rebates in several categories of purchases including: "gasoline and diesel fuel, computer equipment and office supplies, restaurants and dining, utilities and communications, and building supplies." Card holders also earn rebates for other purchases at a reduced rate.

Cash back rewards can also be redeemed for gift cards from participating merchants and retailers, travel rewards points, and airfares can be reserved with no blackout date restrictions.

Other benefits include discounts on products and services from participating merchants, customized business checks, and online account management features including reports that can be exported to Quicken and Microsoft Money software applications.

The low introductory interest rate on balance transfers is good for the life of the balance if the transfer is initiated within the first three months of opening the account. There is no annual fee for this card and no limit on earnings rewards. Cards can be personalized with the company name on top, and additional cards can be ordered for employees so that their purchases can earn points for the primary account.

With the flexibility to earn either cash back rewards or travel rewards, no annual fee and no limit on cash back rewards, the Advanta Life of Balance Platinum Card allows business people to select the rewards program that best meets their needs.